I didn’t spend a decade on Wall Street or make a killing in private equity, and I haven’t even raised VC funding myself.īut I did spend over a decade launching a growing an SBA (Small Business Administration) lender in the Indianapolis, IN area. Since 2012 we have helped over 50,000 entrepreneurs create financial projections between our software tool and our business projection spreadsheet templates. My name is Adam Hoeksema and I am the Co-Founder of ProjectionHub. What will investors and lenders be looking for in my projections?īut first, who am I, and do I know anything about financial projections? How to know whether my projections are realistic? Creating sales projections based on data.Why should a startup create financial projections? I thought it was finally time to write a comprehensive article that should answer the key questions that we get from founders again and again. We have been helping founders create financial projections through our templates, tools, and custom financial modeling services since 2012. They allow a company to estimate future revenues, expenses, and profits, and to identify potential risks and opportunities. Financial projections are an important part of any business plan or startup pitch deck.
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